Channel · Meta Ads
Catch tired ads before they burn your budget.
It watches every Facebook and Instagram ad set, spots ads people have seen too often, and proposes where your money should go. Every proposal cites the numbers behind it.
Cost per lead is $39, down from $43. One ad is tiring, and 4 changes need your OK.
In plain English
It watches every ad set, spots the ones people are sick of, and backs the ones that bring leads. The guardrail can only ever pause.
What it watches
How tired is each ad?
14-day cost per lead, each ad's fatigue (when the same people have seen it too often), ads that spend with no leads, and weak versus strong ad sets.
- 06:00Cost per lead, last 14 days · $39down from $43
- 06:03“Drain camera reveal” seen 4.2× a weektiring
- 06:07“Quote within the hour” seen 4.4×, clicks holdingwatch
- 06:11Sprint 6 winner gets leads at $27back it?
- 06:15Blocked drains ad set at $44 a leadweak
- 06:19Guardrail check · all ad sets under limitok
What it proposes · one at a time
The spend guardrail
It can pause. It can never spend more.
If spend runs away, the guardrail pauses the ad set and emails you. It never increases spend on its own, and it stays paused until you decide.
What you control
You stay in control.
Every change asks first
Money moves only when you say so.
Your own ad account
Everything happens in your own Meta account.
Pause, never spend
The guardrail can only ever pause.
How it's measured
A win means what you'd call a win.
Each change is judged on cost per lead and leads.
Cost per lead
What every change is measured on.
Leads
Form fills and online bookings.
Connects to
- Meta (Facebook + Instagram)
- Google Analytics
Questions people ask
Can it raise my spend?
Never on its own. Budget moves need your yes, and the guardrail can only pause.
Do I keep my ad account?
Yes. Everything happens in your own Meta account.
Do you take a cut of ad spend?
No. Ad spend is paid to Meta directly, never through us.
What does “tired” mean?
The same people have seen the ad so often that fewer of them click. It flags it before it wastes money.
Pairs well with
Better together.
Meta finds what's tired. Creative finds what to replace it with.
Meta Ads · price
a month. Priced on its own. Add or drop it any time. 14 days free.