How it works

Your marketing team, minus the meetings.

You approve, it ships, it measures. Here's the whole machine, one part at a time.

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06:00 Run Night shift Coastal Plumbing Co
  1. 06:00Read Search Console · 412 pagesread-only
  2. 06:04Crawled your site · 6 broken links3 fixes
  3. 06:09Asked ChatGPT “best emergency plumber Manly”competitor named
  4. 06:16Google Ads · 6 searches spent $247, 0 leadsblock?
  5. 06:24Meta · “Drain camera reveal” seen 4.2× a weektiring
  6. 06:40Wrote 4 changes, with the whywaiting on you

The short version

Every morning it reads, thinks, and hands you one change worth making. You say yes. It ships it, then checks its own homework.

Your business brainshared by every channel
Services
Blocked drains, hot water, emergencies
Service areas
Manly, Dee Why, Mona Vale
Reviews
“Came out at 11pm” comes up a lot
Competitors
3 tracked in your suburbs
Google Search Consoleread-only
Google Analyticsread-only
Webflowconnected

The loop

What ships without asking you
Set per type of change. Spend changes always need a person.
Titles & descriptions
Ask firstShip & tellAutonomous
Content
Ask firstShip & tellAutonomous
Technical
Ask firstShip & tellAutonomous
3 changes waiting for youReview

Autonomy, your way

Approvals

Say yes from wherever you are.

The Monday email, Slack or the dashboard. One tap ships it. Edit the wording first if you like, or decline and it learns.

Monday email · 07:00
Your week: 2 wins, 3 things waiting
New listing for Emergency PlumberApprove
Slack · #machine · 06:41
New Google listing for Emergency Plumber is ready. It says “24 hours” now.
ApproveEdit
✓ Approved · shipping to Webflow09:02

The Monday email

Five minutes on a Monday.

What shipped, what won, what's waiting for you. Wins first, with estimated clicks and one-tap approvals. Most weeks, that's all the time it needs.

machine.work → you · Mon 07:00
Your week: 2 wins, 3 things waiting
Biggest winners
New listing · Hot Water Repairs≈ 30 clicks/wk
Linked three guides to Emergency Plumber≈ 10 clicks/wk
Waiting for you
Raise Hot Water budget to $36/dayApprove
Publish: Emergency Plumber guideApprove
Block 6 wasted searchesApprove

One business brain

Tell it once. Every channel uses it.

Services, service areas, reviews, competitors, tone and what has worked, which it learns from wins and you approve. Connected Google Ads? Onboarding already knows your suburbs.

Your business brainshared by every channel
Services
Blocked drains, hot water, emergencies
Service areas
Manly, Dee Why, Mona Vale
Reviews
“Came out at 11pm” comes up a lot
Competitors
3 tracked in your suburbs
Google Search Consoleread-only
Google Analyticsread-only
Webflowconnected

Measurement

It measures what it did, and only what it did. A busy month or a good season can't pass as a win.

Against pages it didn’t touch

Each website change is compared with the rest of your site over the same days.

28 and 90 days

A first read at 28 days, a fuller one at 90. Losses count against the total.

Only our changes

If another agency also works on your site, their changes aren’t counted as ours.

Undo

Nothing is a one-way door.

Every change records exactly what it replaced. If one clearly hurt, it proposes undoing it, and you approve that too. Hold to revert and the old version goes back on the next run.

Rewrote title on Bathroom Renovations · 28 days
14% fewer clicks than before
BeforeBathroom Renovations Northern Beaches | Coastal
AfterBathroom Renos Done in 2 Weeks | Coastal Plumbing
↺ Hold to revertPuts the old version back on the next run.

Integrations

Plugs into what you already use.

All integrations

  • Webflow
  • WordPress
  • Wix
  • Framer
  • Ghost
  • Shopify
  • GoHighLevel
  • Search Console
  • Google Analytics
  • Ahrefs
  • Google Ads
  • Meta
  • Slack
  • Microsoft 365
  • Google Workspace
  • Notion
  • Fathom
  • Fireflies

Let the machine do the work.

See what it would change first. The free audit takes about two minutes, no login.

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